This ability innovate is becoming increasingly important. Consider the challenges that we face today, exemplified by the United Nation’s Sustainable Development Goals: climate change, food- and bio-security, terrorism, population growth, health care. These and many other challenges are complex and interconnected – they are not within a single scientific discipline and they cross many geographies, cultures, politics. What’s more, is that many of them are a result of the rapidly growing human population and consumption, and they are impacting every species on the planet. Paul Ehrlich and Robert Pringle have written that ‘the fate of biological diversity for the next 10 million years will almost certainly be determined during the next 50-100 years by the activities of a single species’ – humans.
Another way of putting it, there are thought to be over 8,700,000 species on Earth, and absolute decision making authority is invested in only one species. To solve these challenges will require a significant mobilisation and sharing of people, knowledge, and resources and no single person, organisation, or country can solve them. These challenges fundamentally different to those we have faced in the past. Our methods and approaches need to evolve just as the challenges have. We need a new type of Innovation. We need Innovation:Amplified.